
AI Sales Automation Platform — B2B sales and lead scoring automation
Softech designed and implemented an AI Sales Automation platform supporting B2B sales teams in automating lead acquisition and qualification.
CASE STUDIES LIBRARY / DELIVERY STORIES
This page is more than a portfolio. It is a structured library of implementations showing how we approach business problems, system architecture, UX/UI, integrations and AI delivery in real-world projects.
We show not just the final outcome, but also business logic, product thinking and how the solution can scale.
You will find projects across SaaS, booking platforms, eCommerce, mobile apps, voice AI and operational tooling.
If you are planning a similar system, these case studies help you understand scope, architecture and likely delivery scenarios.
Each case study is structured to show the broader project context: the business problem, product assumptions, implementation approach and final outcome. This is more useful than a simple gallery of screenshots because it lets you evaluate not only visual execution, but also the quality of product and architecture decisions.
If you are looking for a product development partner, this page helps you quickly verify whether we have experience in a similar business model, technology stack or operational process. For some companies it will be a source of inspiration, for others a practical starting point for discussing their own implementation.
You can treat this page as an overview of the directions we work in: from web and mobile apps to eCommerce, SaaS, voice AI, automations and operational systems for companies.
CASE STUDIES / PROJECTS
Explore projects where we combine product development, UX/UI, system architecture, integrations and AI. Each case study presents a real business problem, implementation approach and delivery outcome.

Softech designed and implemented an AI Sales Automation platform supporting B2B sales teams in automating lead acquisition and qualification.

We designed and implemented a dedicated platform for yacht charter in Dubai, combining fleet management, premium crew coordination, dynamic pricing, online bookings, and multi-currency payments.

Foodeli launched in Białystok with the ambition of immediate food delivery and later also store product delivery. We built and developed a complete ecosystem — web, mobile, logistics, and operations.

Softech created an AI Booking system for beauty salons and barber shops that automatically handles phone reservations.

Softech designed and implemented an AI Hotel Receptionist system that automatically handles incoming phone calls from guests. The solution enables natural conversations about availability, rates, stay conditions, and bookings.

TRADING-TOOL is a premium analytics platform that brings together the key elements of effective trading: real-time market data, scenario planning, AI support, and performance analysis.

We built an AI system for B2B prospecting that discovers companies online, builds contact databases, generates outbound campaigns and hands leads off to the next sales workflow stage.

For a client from the heating fuel sector, we designed and implemented a modern ecommerce store that enables online sales of pellets, briquettes, and eco-pea coal.

Softech designed and implemented the AI Lead Intelligence platform for automated market research, identification of potential B2B clients, and support for outbound sales campaigns.

We designed Softech’s internal marketing growth system combining content, SEO, paid campaigns, landing pages, CRM and AI automation into one coherent client acquisition model.

We built an AI Lead Qualification dashboard that structures leads, supports their evaluation, segmentation, follow-up and further handling across marketing and sales.

Softech created the AI Email Outreach Engine to automate B2B cold email campaigns. The platform generates personalized messages, segments accounts, and manages follow-up sequences.

We designed an internal SaaS product that turns scattered documents, spreadsheets and email communication into a structured export compliance system for companies selling to the European Union.

We built an extended website for a transport company operating in Europe, with a modern service presentation and live chat supporting client communication.

For Revea, we built a custom ecommerce store based on Next.js and Medusa, designed specifically for selling one-of-a-kind items.

A staffing agency serving hotels and restaurants in London and Dubai was struggling with manual scheduling, manual time tracking, and complex payroll settlements across different cycles (monthly, weekly, and even multi-day).

We designed and implemented a comprehensive web system for managing fire safety equipment service operations, covering facilities and sub-facilities, hydrants and extinguishers, inspection planning, field technicians, and automatic protocol generation.

Farm-Well is a gamified digital farming platform combining a mobile game, crop certificates, and a real-world impact model connecting users with agriculture, food quality, and environmental awareness.

The goal was to design a website that explains complex customs procedures in simple language and leads users toward contact or a quote request.

We built a Telegram Web3 mini app that lets users generate tokens, complete activities, and strengthen engagement within a crypto project community.

Softech designed and implemented an AI Receptionist system for automatic handling of incoming phone calls. The solution uses artificial intelligence to conduct conversations, answer questions, and book appointments or services.

Softech designed and implemented an AI Call Center system for a network of medical clinics that automates phone-based patient support.

For GizoBOX, we designed and implemented Rentya, a comprehensive platform for managing Self Storage facilities.

We designed and implemented a complete quick commerce platform for ordering groceries with delivery within one hour.

We designed and implemented a mobile equipment rental app that digitizes the customer path from selecting a machine through agreement signing and payment to order execution and status tracking.

We built a website for a boat rental company with online booking and payments, tailored to a smooth service-ordering flow on Polish lakes.

The goal was to reduce the rental process to just a few minutes: choose a unit on an interactive map → sign the agreement online → process payment and issue the invoice → activate access automatically.
Industries
We design and deliver custom software for industries where technology must support real operations, sales and scalable business growth.
A classic portfolio often shows only final screens and short descriptions. We intentionally build this case studies library in a broader way, so that each entry gives useful context to founders, business owners, operations managers and product teams.
This makes it possible to evaluate not just implementation aesthetics, but whether we understand business processes, operational constraints, conversion paths, booking logic, team automation and third-party system integrations.